Cosmetics giant, L’Oréal Paris, wanted to bring back a large marquee-style pop-up to the 2016 Spring Racing Carnival after a five-year hiatus. Working with experiential agency, Maverick, and environmental designers, Blue Nude, for the renders, john+john were tasked with designing what the Powder Room would look like.
john+john designed the marquee using stacked 'Space Cubes' to create a spectacular two-storey, glass-walled atrium complete with reception area, nail bar, salon and endless shareable moments of indulgence.
While the job was ultimately scaled back, the development of the Powder Room structure and ID was a textbook collaboration between agencies.
An event identity and visual language concept. How do you make The Gold Coast look like the perfect destination for a large financial institution’s annual conference? We also needed to create a vehicle to campaign our client’s ever-changing internal marketing and promotions, brand values and strategy for an entire year. That was our challenge, and our solution was 'ELEMENTS'.
Video uses portions of stock and found footage for the purposes of illustrating concept work only.
Working with Mango Communications to design the 2016 FanZone Volkswagen was a dream come true for two lads who love nothing more than a bit of raucous singing at the footy. Although it would have been sacrilege to participate in singing the Swans’ song as diehard Bombers and Hawks supporters, it was certainly pleasing to see the gusto with which the Sydney fans enjoyed the activation. The Swans got up that day, too.
A brand who takes their image integrity very seriously, it was essential we developed a name and identity that reflected Ricoh’s pride in quality; doubly so when you’re talking about an incentive for their top performers. ‘City of Gold’ was created out of the desire to produce an opulent, high-end visual representation of the calibre of delegate and destination. The video teaser set the tone for all those who would be competing to attend this 6-star experience of a lifetime.
‘Stylish Little Things was born out of a love for creating beautiful, simple, stylish things.’A start-up producing divine – did I just say ’divine’? – candles and curated giftboxes. john+john were brought in to polish up the overall brand aesthetic and packaging. It’s not our design, but check out the website to see what www.stylishlittlethings.com is all about.
The Know Your IBM program is a loyalty, training and reward platform for resellers of IBM hardware. The 2016 destination for high achievers in the program was to be Orlando, Florida. We were challenged to create a brand that was sympathetic to the destination, but not overt. 'Go easy on the palm trees. And NO Disneyland.’ In an Olympic year perhaps Go For Gold was an obvious choice, but the execution was one for our trophy cabinet.
A design project that was as exciting as it was daunting, john+john worked with Pip Reed and Robbie Clark, two Sydney nutritionists, to design the front end of what would be Australia’s first online health clinic. Launched in April, 2016, www.TheHealthClinic.com.au has been over 18 months in the works and has resulted in our largest ever Photoshop file, topping over one thousand layers for the client profile page alone.